Playbook
Enrich your contact list
Building your mailing list is the first step in creating an effective email strategy. Find tactics to enrich your contact list and develop an engaged audience.
No result
Difficulty:
Beginner
Intermediate
Advanced
Intermediate
Include subscription forms on your website
Learn More
Advanced
Implement email address validation at point of collection
Learn More
Intermediate
Create premium downloadable resources
Learn More
Intermediate
Use pop-up forms to capture users visiting your website
Learn More
Intermediate
Create and share a specific subscription landing page
Learn More
Intermediate
Leverage in-store promotion to convert customers
Learn More
Advanced
Make the most of social media ads
Learn More
Intermediate
Launch appealing social media contests
Learn More
Beginner
Provide email sign up offers to your subscribers
Learn More
Intermediate
Promote your newsletter over support channels
Learn More